Decoding Zohran Mamdani's Sartorial Statement: What His Suit Tells Us About Contemporary Masculinity and a Shifting Society.
Growing up in London during the 2000s, I was constantly immersed in a world of suits. You saw them on City financiers hurrying through the financial district. You could spot them on dads in the city's great park, kicking footballs in the golden light. Even school, a cheap grey suit was our required uniform. Historically, the suit has served as a uniform of seriousness, projecting authority and performance—traits I was expected to embrace to become a "adult". However, before lately, people my age appeared to wear them infrequently, and they had all but disappeared from my mind.
Then came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony dressed in a sober black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an ingenious campaign, he captured the public's imagination like no other recent mayoral candidate. But whether he was celebrating in a music venue or appearing at a film premiere, one thing remained mostly unchanged: he was almost always in a suit. Relaxed in fit, modern with unstructured lines, yet conventional, his is a quintessentially professional millennial suit—well, as typical as it can be for a cohort that seldom chooses to wear one.
"The suit is in this strange place," notes style commentator Derek Guy. "It's been dying a gradual fade since the end of the second world war," with the real dip arriving in the 1990s alongside "the rise of business casual."
"Today it is only worn in the strictest locations: weddings, memorials, and sometimes, legal proceedings," Guy states. "It is like the traditional Japanese robe in Japan," in that it "essentially represents a tradition that has long retreated from everyday use." Many politicians "wear a suit to say: 'I am a politician, you can trust me. You should support me. I have legitimacy.'" Although the suit has traditionally conveyed this, today it enacts authority in the attempt of gaining public trust. As Guy clarifies: "Because we are also living in a liberal democracy, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of performance, in that it performs manliness, authority and even closeness to power.
This analysis resonated deeply. On the infrequent times I require a suit—for a ceremony or black-tie event—I retrieve the one I bought from a Tokyo retailer several years ago. When I first picked it up, it made me feel refined and expensive, but its tailored fit now feels outdated. I suspect this sensation will be only too recognizable for numerous people in the diaspora whose families originate in other places, particularly developing countries.
Unsurprisingly, the working man's suit has lost fashion. Like a pair of jeans, a suit's silhouette goes through cycles; a specific cut can thus define an era—and feel rapidly outdated. Take now: looser-fitting suits, echoing a famous cinematic Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a considerable investment for something likely to fall out of fashion within five years. Yet the appeal, at least in certain circles, persists: recently, major retailers report tailoring sales rising more than 20% as customers "shift from the suit being everyday wear towards an desire to invest in something special."
The Politics of a Mid-Market Suit
The mayor's go-to suit is from a contemporary brand, a Dutch label that sells in a mid-market price bracket. "He is precisely a reflection of his upbringing," says Guy. "In his thirties, he's not poor but not extremely wealthy." To that end, his mid-level suit will resonate with the group most likely to support him: people in their thirties and forties, college graduates earning professional incomes, often discontented by the expense of housing. It's precisely the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits plausibly don't contradict his proposed policies—such as a rent freeze, building affordable homes, and free public buses.
"It's impossible to imagine a former president wearing Suitsupply; he's a Brioni person," observes Guy. "As an immensely wealthy and grew up in that property development world. A status symbol fits seamlessly with that tycoon class, just as attainable brands fit well with Mamdani's cohort."
The history of suits in politics is extensive and rich: from a well-known leader's "controversial" beige attire to other world leaders and their suspiciously impeccable, custom-fit sheen. As one British politician discovered, the suit doesn't just dress the politician; it has the power to define them.
Performance of Normality and Protective Armor
Maybe the key is what one scholar calls the "enactment of ordinariness", summoning the suit's long career as a standard attire of political power. Mamdani's specific selection leverages a studied modesty, not too casual nor too flashy—"respectability politics" in an inconspicuous suit—to help him appeal to as many voters as possible. However, some think Mamdani would be cognizant of the suit's historical and imperial legacy: "The suit isn't apolitical; scholars have long noted that its contemporary origins lie in imperial administration." Some also view it as a form of defensive shield: "It is argued that if you're a person of color, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of asserting credibility, particularly to those who might question it.
This kind of sartorial "code-switching" is hardly a recent phenomenon. Indeed historical leaders previously wore formal Western attire during their formative years. These days, certain world leaders have begun swapping their usual military wear for a black suit, albeit one lacking the tie.
"Throughout the fabric of Mamdani's public persona, the struggle between insider and outsider is apparent."
The suit Mamdani chooses is deeply symbolic. "As a Muslim child of immigrants of Indian descent and a progressive politician, he is under scrutiny to meet what many American voters look for as a sign of leadership," says one author, while at the same time needing to navigate carefully by "not looking like an establishment figure selling out his distinctive roots and values."
But there is an acute awareness of the double standards applied to who wears suits and what is interpreted from it. "That may come in part from Mamdani being a younger leader, able to assume different personas to fit the situation, but it may also be part of his diverse background, where adapting between languages, customs and attire is typical," commentators note. "White males can remain unnoticed," but when others "attempt to gain the authority that suits represent," they must carefully navigate the expectations associated with them.
In every seam of Mamdani's public persona, the tension between somewhere and nowhere, insider and outsider, is evident. I know well the awkwardness of trying to conform to something not built for me, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in public life, appearance is not without meaning.